We are lucky because we are surrounded by crazy people that really want to have fun.
The concept for Follimpiadi – a world championship of ridiculous sports – was born after a chat with Simone Abbottoni from Onalim and with a group from Non Riservato (the same bunch of creative people that helped us on Coincidenze).
The first sport was already on the ground: the Slow Run, a 5 meter run where the last is the winner. Simone has hosted the event since 2013 here in Milan, with epic battles and a slow dance party at the end.
We then started brainstorming backwards sports, with oversized and absurd tools, and at the end we got our list.